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About ASR Tech

Our mission is simple: deliver comprehensive IT solutions that empower our customers to operate with confidence and efficiency. We are committed to being a true one-stop service partner by providing dependable expertise, seamless communication, and continuous growth in both products and support.

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Our Foundation

Founded in May 2021 by President and CEO Blair McKay, ASR Tech brings together a team with decades of experience in barcode technology, business hardware, and IT operations. Our experience spans both technology providers and customer IT departments, shaping an approach built on practical solutions, an understanding of business needs, and lasting customer relationships.

How we work with customers

We take time to understand your requirements, explain equipment options, and confirm the work included in your quote. Our sales, technical, and operations teams coordinate equipment selection and preparation around your project.

Meet the Team

Meet the people behind ASR Tech.

Get to know the people who support your equipment purchases—from product selection and account management to technical preparation, shipping, and field support.

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VP of Sales

Ian McKay

Ian helps customers identify equipment options and coordinates product requirements and quotations.

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Senior Technical Engineering Manager

Thu Pham

Thu supports equipment configuration and technical troubleshooting for customer projects.

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Director of Operations

Tim Zielinski

Tim coordinates project schedules and daily operations across the team.

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Customer Service Manager

Manuel Rebelo

Manuel brings more than 20 years of customer service and purchasing experience to managing accounts and equipment needs.

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Warehouse Manager

Armando Rodriguez

Armando oversees shipping and receiving, coordinating equipment arrivals and outgoing orders.

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Senior Technical Support Engineer

Michelle Truong

Michelle brings over 20 years of hardware experience and an engineering degree from SCIT to equipment troubleshooting and preparation.

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Director of Accounting

Ashley Hibler

Ashley leads the company’s accounting operations. She supports customers and vendors while managing the financial details that keep the business moving.

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Field Support Manager

Dave Eckley

Dave provides field support, drawing on experience in automatic identification and data capture equipment and medical IT.

Let’s talk equipment

Tell us about your equipment needs or upcoming rollout. Our team will help you explore options and prepare a quote.